FASE UNO
ESEN/es

STARTUP 8S · FROM IDEA TO ACTION

Stop thinking about your startup.
Start building it.

In 8 weeks, turn your idea, pilot or MVP into something real you can launch and validate in the market.

DON'T HAVE AN IDEA?

You can also start from scratch, join other participants to form a team, or pick one of our pre-validated ideas and take it to market during the program.

  • 8 WEEKS
  • 100% HANDS-ON
  • LIVE
  • 20–30 PARTICIPANTS

PRIMA™ Method + AI + Mentoring + Market

🔥 EARLY ENROLLMENT

25% OFF

Enroll now and get 25% off.

  1. IDEA

  2. VALIDATE

  3. BUILD

  4. LAUNCH

  5. MARKET

Your idea doesn't need more time.
It needs to move forward.

Maybe you've been thinking about that idea for months.

Or you already started and don't know the next step.

Maybe you have an MVP nobody is using.

Or a pilot that needs to find its market.

Or you simply want to start something, but don't know what to build yet.

The problem probably isn't your ability.

It's trying to do it alone, without a clear path.

  • What to validate?
  • What to build?
  • Who to sell to?
  • What to charge?
  • What to do this week?

Fase Uno gives you a clear path to move from where you are to your next big milestone.

This is not a course.
You come here to build.

YOU LEARN BY BUILDING.

For 8 weeks you work directly on YOUR PROJECT, on your own or with your team.

No fictional case studies.

No months of theory.

No exercises that end up filed away in a folder.

Every week has an objective.

Every objective produces progress.

Every step forward brings you closer to the market.

You start where you are.

01

I HAVE AN IDEA

I have an idea, but I don't know how to move forward.

02

I'M VALIDATING

I'm trying to find out whether my idea works.

03

I HAVE A PILOT

I already tested something and need to learn from the market.

04

I HAVE AN MVP

I've built something and I need users.

05

I'M ALREADY SELLING

I have customers and want to take the next leap.

06

I WANT TO START

I want to start something, but I don't have an idea yet.

It doesn't matter where you start.
It matters how far you can move.

You don't need everything figured out to begin.

Not having an idea is not a problem.

01

YOUR IDEA

Bring your own idea and work on it for 8 weeks.

02

YOUR TEAM

Join other participants and build together.

03

PRE-VALIDATED IDEA

Pick an opportunity from our selection of pre-validated ideas and take it to market during the program.

THE JOURNEY

8 weeks.
8 major steps forward.

  1. 01

    MAP

    Your starting point, context, and opportunities.

  2. 02

    VALIDATE

    Problem, customer, and business opportunity.

  3. 03

    DESIGN

    Solution, value proposition and model.

  4. 04

    BUILD

    The minimum product you actually need.

  5. 05

    LAUNCH

    To the market, with a clear offer.

  6. 06

    MEASURE

    Users, feedback and results.

  7. 07

    ITERATE

    Fast improvements backed by evidence.

  8. 08

    GROW

    You define the next level.

PRIMA™ Method

An execution system so you stop improvising.

PRIMA™ combines a structured execution process with AI, mentoring and real market contact.

LESS THEORY.

MORE DECISIONS.

MORE EXECUTION.

MORE MARKET.

  • Mapping
  • Validation
  • Design
  • Build
  • Launch
  • Measurement
  • Iteration
  • Growth

Building a company changed in 2026.

Artificial intelligence can help you research, design and build in weeks what used to take months.

But there's one thing AI cannot decide for you:

WHAT IS WORTH BUILDING.

  • RESEARCH
  • ANALYZE
  • VALIDATE
  • DESIGN
  • PROTOTYPE
  • BUILD
  • AUTOMATE
  • SELL

AI TO ACCELERATE.

METHOD TO DECIDE.

MARKET TO PROVE IT.

8 weeks later...

BEFORE

“I have an idea.”

AFTER

“This is what I built.”

Possible outcomes

  • More clarity
  • Real market evidence
  • Value proposition
  • Prototype or MVP
  • An offer
  • First users
  • First conversions
  • First sales
  • Metrics
  • Pitch
  • Roadmap

Depending on your starting point, you may end up with different outcomes. Not everyone finishes in the same place.

Not everyone finishes in the same place.

But everyone should finish knowing far more than when they started.

CLARITY

You better understand the problem, the customer, the opportunity and what you should do next.

PROGRESS

Your project stops living only in your head and starts taking shape.

SOMETHING TANGIBLE

You may finish with a prototype, MVP, offer, first users or other real assets, depending on your starting point.

NEXT STEP

You have more clarity on whether to validate, improve, sell, raise funding, build a team or keep building.

In some cases, that journey can lead you to launch a business in its earliest stages. But how far you get will depend on your starting point, your dedication, the opportunity, your execution and the market's response.

How far did you really get?

STARTUP SCORE™

0 ————————— 100

ProblemStart 22End 78
MarketStart 18End 72
ProductStart 12End 65
TractionStart 8End 48
Business modelStart 20End 70
FounderStart 35End 84

We assess your project at the start and measure again at the end.

WE DON'T WANT YOU TO JUST FEEL LIKE YOU MOVED FORWARD.
WE WANT YOU TO SEE IT.

You build.
We give you the system.

METHOD

A clear path so you know what to do and when to do it.

MENTORING

Support to make decisions and unblock problems.

AI

Tools to accelerate research, design and execution.

FOUNDER TOOLKIT

Templates, frameworks, resources and curated tools.

COMMUNITY

Other founders building at the same time.

TEAMS

Find people you can build with.

PRE-VALIDATED IDEAS

Access to curated opportunities.

DEMO DAY

Show what you built.

One cohort.
One objective.

Take your project to the next level.

The first cohorts will be live and remote, in small groups of roughly 20–30 participants.

It's not a recorded course. It's a hands-on building experience within a community.

Connected to an ecosystem that drives innovation.

Organizations, companies, universities and communities linked to our ecosystem.

  • Amazon Web Services (AWS)
  • NVIDIA
  • CloudVisor
  • UNLaM
  • ADIBA
  • DIIT
  • UTN
  • P4YP
  • USAL
  • Rotary Club
  • Hepyko
  • SEE MORE

This is for you if...

  • You have an idea you've been postponing for too long.
  • You want to launch your first startup.
  • You already started, but you're stuck.
  • You have an MVP and need users.
  • You have a pilot and want to validate it.
  • You're already selling and want the next leap.
  • You want to start something, but don't have an idea yet.
  • You want to find people to build a team with.
  • You're willing to work on your project for 8 weeks.

This is not for you if...

  • You only want to consume content.
  • You're looking for a certificate.
  • You expect someone else to build the business for you.
  • You're not willing to talk to customers.
  • You're not willing to go to market.

BECAUSE THIS IS NOT TRAINING.
IT'S EXECUTION.

FASE UNO · FROM IDEA TO ACTION

8 weeks.One idea.The market.

  • PRIMA™ Method
  • 8 weeks of execution
  • Mentoring
  • Applied AI
  • Founder Toolkit
  • Community
  • Team formation
  • Pre-validated ideas
  • Startup Score™
  • Demo Day

🔥 EARLY ENROLLMENT

25% OFF

Enroll now and get 25% off.

Frequently asked questions

Your idea can stay in your head.
Or it can be in the market.

In 8 weeks, start building something real.

🔥 EARLY ENROLLMENT

25% OFF

Enroll now and get 25% off.

We keep building.